Redesigning a website is a time-consuming process that requires thought, time and resources. Many companies, like ours, undertake this process for a variety of reasons: to modernize their brand image, to adapt to new technologies, and much more.
Why did Oxygène engage in such a project?
Here are three reasons why we wanted to completely rethink the structure and design of our website.
1- Promote the agency
As one of Montreal’s leading event agencies, Oxygène stands out with the diversity of its projects, its expertise, particularly in high-end concierge services, and its team of creative, attentive and passionate professionals. The agency is renowned for its unrivalled attention to detail, ensuring that every project is flawless.
It’s precisely this dynamism, this knowledge, or know-how, and these interpersonal skills that we wanted to showcase on our website. As you browse through the site, you’ll learn more about our services, see the many contracts we’ve completed and put a face to the members of our team. You’ll get a good idea of who we are. Now all you have to do is contact us to find out how we can work together.
2- Modernizing our corporate image
At the beginning of the year, we embarked on a complete review of Oxygène’s visual identity. Although we decided to keep our logo as it was, we reviewed all our documents and corporate identity. The redesign of the website was therefore inevitable.
As the website is often the first point of contact with our potential collaborators, our image must confirm our credibility and attract attention. Our aim was to present the agency’s image in a modern, dynamic and creative way, while retaining a touch of elegance and refinement.
3- Improve our web visibility
Technology is evolving at an extremely rapid pace. The web universe is no exception. That’s why we wanted to improve our virtual presence by ensuring that we had a website that respected best practices, both in terms of programming and navigation, to optimize our visibility in search engines and to make it easier for you to navigate around the site.
To this end, we’ve added new features such as this blog, a newsletter subscription form (don’t forget to subscribe!) and access to our Facebook, Instagram and LinkedIn pages.
Those additions which, we believe, will make it easy for you to discover our digital universe.
